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10/08/1910 - Buenos Aires, Argentina. Cartoon Network transformed her image into the air using Toonix virtual characters, who were known to be the avatars on the sites of the signal. For change, we designed a white background with 3D Toonix. The 3D animation was created by Wolf, and animation design collective located in San Pablo, Brazil, under the leadership of Hernán La Greca, Senior Director of Creative Services Cartoon Network Latin America.
During the second half of this year, the site www.cartoonnetwork.com.ar introduce a new virtual world for Toonix with new funds and a community where users can meet new friends and play with other Toonix. The products of Toonix also begin to market through a licensing program launched this year in Mexico and will expand to a variety of product categories in the region throughout 2011.
In addition to its new look, the signal is launching a campaign on-air and off-channel. Under the slogan "Only the best characters," the campaign highlights the strength of the characters of the channel. The three new television promotional spots for "Magician" Molly "and" Galaxy of Stars ", combining live footage shot in San Pablo, directed by Beto Salatini Lux Films and animation made by Hook Up in Argentina. The channel will also complement the television spots with a print media campaign in which they used to characters like Ben 10, Scooby Doo and The Powerpuff Girls will be disseminated through public highway, parts and other school groups across the media region.
Source: www.dossiernet.com.ar
Video: http://200.49.156.21/oxoadmin/mediamanager/media.view.php?idlink=136aac05ca4
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